Below are the building blocks for our brand.
While this page is here to get you started, all uses need to be approved by Whale.
The Whale Logo
Using The Whale Logo
Safe Space
The Whale Logo always needs safe space that is free of imagery and text surrounding it. Use half the Icon’s width to determine the minimum amount of safe space that should surround the Logo.
If copy appears below the Logo, you should measure safe space from the bottom of the Logo to the x-height of the text.
|
|
|
What Not To Do
Here are a few examples of what not to do with the Whale Logo.
· Do not apply outlines.
· Do not add shadows.
· Do not add styles or gradients.
· Do not fill with colors other than Alexa blue, black or white.
· Do not skew, rotate, or stretch.
· Do not change orientation.
· Do not fill with patterns.
· Don't fill the inside of the logo with a color
· Do not add elements to the inside of the logo.
|
|
|
Download Full-Color Light Logo
Download Full-Color Dark Logo
Download Monochrome Logo
简体中文
like us ?